
Frequently Asked Questions
FAQ
Who do you work with?
We work with service-based business owners—consultants, coaches, creatives, and wellness practitioners—who are ready to build structure, clarity, and confidence into their business. Whether you’re just getting serious about your growth or are feeling stuck despite solid revenue, our services are designed to meet you where you are.
What makes Underpin different from other consultants?
Many consultants offer advice. We offer structure. We don’t just drop a strategy and disappear, we help you lay a foundation, build a plan, and stay accountable. We have accountability check-ins standard in every package we offer to ensure that what we work on sticks. Also, our work is focused on small businesses, microbusinesses, and solo entrepreneurs because we believe this group is deeply underserved and deserves high-level support.
What will I actually get out of this?
You’ll walk away with a refined business model, a working budget, and clear, achievable goals, and depending on the service, you will receive a strategic roadmap that connects all the dots, and ongoing project support. Additionally, you’ll feel like you have a business partner who is just as invested in your business as you are. But beyond deliverables, you’ll gain confidence in your decisions, a better understanding of what’s actually working, and a clear path to paying yourself consistently.
Do I need to be struggling to work with you?
Not at all. Some clients come to us because things are working too well, they’re growing quickly but feel scattered or unsure how to scale. Others feel like they’re spinning their wheels. In either case, structure, clarity, and focus are the way forward.
What’s the time commitment?
It depends on the service. The Alignment package runs about 6 weeks, while the Full 4A program spans 12 weeks with extended support available beyond that if needed. We also offer one-off development sessions for clients who want targeted help with one area (business model, budget, or goals).
Do you offer ongoing support after the program?
Yes. Clients engaged in our signature 4A program receive price-protected support options to help with the Activation phase of the roadmap. In addition, Activation support is sold separately in the Alignment package. Feel free to contact us if you have specific project support needs, we’re happy to help in any way we can.
How do I know if I’m ready?
If you’re tired of winging it, struggling to connect vision with execution, or simply want to finally pay yourself what you’re worth, you’re ready. Book a free discovery call and we’ll figure out your next right step—together.
